Product overview

The operating system for creator-led growth.

Five layers, one platform. Plenrik replaces your discovery tool, your brief-and-contract spreadsheet, your ad-testing tool, and most of your attribution stack.

/ 01 — Creator Discovery

Find creators your buyers already follow.

Upload your customer file. Plenrik finds the creators whose followers most overlap with your top LTV cohort — across 240M+ profiles on TikTok, Instagram, YouTube, and X. No more "vibe matching" or browsing rate cards.

Audience-overlap score against your CRM cohorts
Filter by engagement rate, CPM, country, languages
One-click flagging of risky / non-brand-safe creators
Live alerts when a target creator drops new content

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/ 02 — Briefs & Contracts

Brief, sign, and pay — without leaving Plenrik.

Auto-generated briefs from your brand guidelines and best-performing past ads. One-click usage rights, country-aware tax forms, milestone-based auto-pay in 12 currencies. We've routed $40M in creator payments since 2023.

AI-drafted briefs that match your tone and references
E-signed contracts with rights duration baked in
Milestone payments in USD, EUR, GBP, INR, BRL + 7 more
1099 / W-8BEN forms collected on signing, automatically

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/ 03 — Ad creative

AI-ranked hooks, before you spend a dollar.

Upload the cuts your creators delivered. Plenrik scores every 8-second hook by predicted CTR, ROAS, and audience-fit using 6.2B past impressions. Winners go live; losers don't waste media spend.

Per-cut predicted CTR / CPA / ROAS
Auto-thumbnail + caption generator per platform
Auto-upload to Meta, TikTok, YouTube, and Snap
Holdout testing for incremental-lift measurement

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/ 04 — Attribution & reporting

Track creator → revenue, frame by frame.

Unified MMM + lift studies for every campaign. See which 8-second hook produced 80% of the orders, not just which creator got the most views. Built-in Shopify / Stripe / GA4 connectors.

Per-creator, per-cut, per-hook revenue attribution
Incremental-lift methodology baked in (no extra tooling)
Shopify / Stripe / BigCommerce / GA4 connectors
Daily Slack & email digests with the 3 things that moved

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Integrations

Plug into the stack you already run.

Plenrik connects out of the box with 40+ tools across commerce, ads, CRM, and analytics. Custom integrations on Scale and Enterprise.